Thios T, Oendy AS, Aurora SAWV, Wijaya WAW, Erwin E. TIGA SERANGKAI PEMICU KEINGINAN INSTAN : STUDI TENTANG DAMPAK INFLUENCER MARKETING, VIRAL MARKETING DAN ONLINE CUSTOMER REVIEW TERHADAP IMPULSIVE BUYING GEN Z DI KOTA MAKASSAR. mea [Internet]. 15Aug.2025 [cited 1Jul.2026];9(2):2801-20. Available from: https://journal.stiemb.ac.id/index.php/mea/article/view/5928